THE 2004 MONACO YACHT SHOW : AN EXCEPTIONAL EDITION Over 21,000 participants including loyal exhibitors, an elite clientele and increased exhibition space but yachts on the waiting list, solidified the exceptional reputation of the most prestigious of the luxury yacht shows.
Proof of quality: the loyalty of the participants
To guarantee a place at the not-to-be-missed event of the year, more than 95% of the exhibitors renew their stand spaces in the three months that follow the show. This year, a large number of contracts distributed on site for the 2005 edition have already been signed and returned to the organizer! It’s clearly worth it; and while professionals maintain a guarded silence about the precise figures made thanks to the MYS, many admit that contacts and initiatives made during the four days of the show significantly contribute to their annual turnover. Reflecting the high level of satisfaction among participants, President of Edmiston & Company LLC yacht brokers Jamie Edmiston declared that the event demonstrated, “superb organization and execution - yet again the Monaco Yacht Show has proved that it is the worlds foremost yacht show”. The Monaco Yacht Show « another planet » in the heart of Port Hercules
The key to the growing success of the MYS is its position in a niche market; it is the only international yacht show dedicated exclusively to super yachting and has the highest concentration in Europe of in-water super and mega-yachts. From September 22nd - 25th, Port Hercules was transformed into the economic capital of the international super yachting industry and leading luxury brands. Five Hundred exhibiting companies spread across the various quays of the Port Hercules demonstrated their expertise in a total of 7,000 m2 of exhibition area. Amongst them were: - 106 shipyards
- 28 brokers
- 50 naval architects and interior designers
- 170 equipment providers
- 70 service providers
- 25 luxury brands The principal attraction of the show was undeniably the 93 exhibited yachts, the majority of which are truly unique. Amongst them, no less than 35 new 2004 launches! Some other impressive attributes:
- 60% of exhibited yachts measured from 20m to 40m
- 40% of exhibited yachts measured over 40m
- 15% of exhibited yachts – 14 in all – measured over 50m. This year, the largest yacht was 122 meters long. An illustrious international clientele worked and played hard
Super yachting industry professionals, private clients and passionate amateurs combined work and pleasure during an intense social calendar. «Never has the show generated so many festive events and parties », stated Luc Pettavino, director of the MYS. Many professionals said that during the various parties, cocktails, dinners and seminars that took place onboard yachts and in town, they made as many contacts as during the four days of the show. Planning already underway for the 2005 edition as attendance and exposition area climbs
Maintaining its 20% to 30% annual attendance and exhibition surface area growth over the past five years, the 2004 edition confirmed an extraordinary expansion which today has reached an ideal size. The configuration of the 2005 edition will shortly be unveiled with a priority for exhibition areas in air-conditioned tents, thus allowing the construction of custom built stands while adapting to the port renovation works. And as the yachts continue to get bigger, so will the demand to be among the 100 in-water yachts selected for exhibition. In fact, the organisers are already working hand in hand with the Monegasque authorities to satisfy the demand by applying measures which will reinforce the MYS’s position as the leading event of the international luxury yacht industry.
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